SMWORKS Agency

Complete web design for a playground brand, balancing playful aesthetics with clear, practical communication.

I designed the website for the SMWORKS playground project, focusing on a playful but clean visual identity that appeals to both parents and municipal decision-makers. The UX structure guides users from inspiration (photos, atmosphere, values) to practical information (materials, safety, pricing, process). The UI uses soft shapes, lots of white space, and warm accent colors to communicate trust, care and creativity. My role covered the full design process — information architecture, UI components, typography system and final layout.